New Google AdSense Program Features

Another step in the googlization of the web?

Google has added new features to it's Adsense program including the ability for publishers to track their ad serving stats by channel.

A channel may be a single web page, site, or group of sites that all share the same channel ID.

Currently Google allows 20 channels, plently for the small to medium size web media mogul. There is always a solution for the prefered partner sites, so it looks like everyone is happy (or at least happier) now that the can track which of their websites, pages and advertising configurations are resulting in the best CTR, (click through rate), among other things.

You still need to analyze your own web server logs and compare facts. If most of your exit traffic is leaving on one particular page, you may be losing people at the wrong point in your traffic flow.